Sony confirms the A7s iii will arrive ‘later this summer’

Sony A7s iii coming soon

Will the sony A7s iii arrive soon?

I’m not usually one to write about rumours and upcoming releases but the possible release of a Sony A7s iii i admit i am a bit excited about. VP and Senior General Manager of Sony’s Digital Imaging Group, Kenji Tanaka revealed this week in an interview with DPReview that finally the successor to the ageing Sony A7s ii will be coming ‘later this summer’ (or Winter) if you live down here in the southern hemisphere.

This is a pretty solid confirmation from Sony and that we will see a new camera from the A7s line in the coming months. The jury is still out as to what the specs maybe but Tanaka did promise that the camera will have ‘supreme’ performance and a completely redesigned camera.

“I can confirm that a successor to the Alpha 7S II will be coming, later this summer. Right now we’re focused on the launch of the new camera, and it will be a complete redesign of the whole system, including the image sensor. Everything is new. We hope it will meet and exceed the expectations and requests of our customers. I’m very confident that our new model will meet their demands.” – Kenji Tanaka

the specs would i like to see on the a7s iii

4k with a 60p frame rate

Recently i’ve been filming a fair bit of architecture content on the main camera (Sony FS7) on 4k / 25 & 60p and then using a Ronin S Gimbal for a bit of b-roll of the presenters walking around etc. So, (and i know this is a bit predictable) the first thing on my list would be 4k/60p to match the tripod based b-roll i shoot on the FS7. Being able to shoot 4k/60p on the Gimbal with the A7s iii would be fantastic with matching the aesthetic.

3 recording streams

Using a b-cam like the A7s iii on a gimbal would be great. But having a wireless signal from the gimbal to a directors monitor / client monitor is currently not possible with the A7s ii as the camera can only output 2 video streams:

  • 1 stream to the card for recording
  • 1 stream to the viewfinder on the camera (for operator viewing) 

If the new A7s iii has 3 recording streams built in, i could then have:

  • 1 stream to the card for operator viewing
  • 1 stream to the viewfinder so i can shoot on the gimbal
  • 1 stream to HDMI output for wireless signal to the monitor receiver.

 This would be great! I’m not holding my breathe for this capability, but i would be very satisfied if it could!

*Note if you have found a way to do this, leave a comment below!

10-bit 4:2:2 recording

Same reasons as the above, having 10-bit on my b-cam DSLR would mean an exact specs match on the main camera. I would also feel a lot more comfortable when directors / clients ask me to shoot in S-log. Shooting s-log on an 8-bit b-cam is always a little risky in harsh or low lighting conditions in my opinion.

Recap & ‘nice to have’

No 30 minute recording limit

This would be useful for shooting 2 camera interviews and not having to cut recording half way through the interview. Murphy’s law is at 29 minutes and 40 seconds the subject is always in the middle of a great sentence or statement! Having this be a thing of the past would be great.

Other specs and ‘nice to have’ specs

  • 4k / 60p recording
  • 3 video output streams
  • 10-bit 4:2:2 recording
  • No 30 minute restriction on recording
  • Large pixels for low light performance
  • 4.8, 6 or even 8k? Likely won't use for quite some time but would be good for a bit of longevity with the camera
  • NFC

What specs would you like to see in the new Sony A7s iii? Leave your thoughts in the comments below.

Hire Paulfor your next video project

Paul and his team of trusted video crew are available for day rate hire or project rate hire in Adelaide at local rate, Australia wide or Global at very competitive rates.
Camera kits can be built for custom jobs. See full kit list here 
Get in touch for availability and rates

How to catalogue all your raw video footage for offline access

Video_Production_backupsv3

Note: I am in no way affiliated with any products mentioned in this post, i have not received any financial reward, it is purely my opinion.

1. why is it a good idea to catalogue raw video footage?

To catalogue your raw video production footage in an easily accessible way can save you hundreds of hours of productivity over the course of a few years. 

When it comes time to refresh that showreel or find specific shots a client is requesting, finding those specific shots from the last few years over a range of external hard drives can be painful and very time consuming. Having an organised footage library that has searchable keywords will make finding that shot much more manageable and claw back those valuable minutes in each day.   

As a freelance DOP / camera operator, I produce hundreds of hours of raw footage over the course of a year. During my career, i have produced 1000’s of hours. From day one, my video footage has been slowly filling up external hard drives, sitting in the office collecting digital dust in the form of ones and zeros. 

I have been fairly meticulous in my organisation of client projects, labelling the folders and sub folders in an identifiable way so that i can find them within a few minutes… Ok that was a bit of a white lie, sometimes i found them in a few minutes, but most of the time, finding a specific shot could take anywhere between 5 minutes to 2 hours – not ideal!

As time went by and more and more video projects were archived and backed up, the organisation was not what it was in those early years. So i decided to get on top of things and catalogue my raw video footage. I wanted to be able to do the following:

  • Quickly find out where any shot or video project was
  • Search all my external external hard drives in one search command
  • Be able to search on either my main desktop editing Mac or on my MacBook Pro
  • Be able to search when i'm anywhere in the world - even without an internet connection
  • Have (at least) a thumbnail image of every raw footage camera file shot for easy visual identifying.

2. Video catalogue app research

Finding a suitable app that was geared to video wasn’t as easy as i initially thought. There are quite a few apps out there that will scan the files on your external drives so that you can still search them even when the drive is offline. This is where i first started. Speaking to an editor friend, he recommended that i download Disk Catalog Maker

After downloading, i scanned my 10 external hard drives and voila! I was able to search and see every video production project i had created content for over the past decade or so. I then copied the drive database that the catalog maker created and uploaded it to my google drive storage. 

Now i can access all of my footage for reference purposes on my laptop or desktop. This definitely has some value and did save me a ton of time when i needed to access an archived project.

It still wasn’t 100% what i was looking for though, ideally i wanted to be able to see thumbnails of all of my footage and be able to search for specific shots via keywords.

I continued my search to find an app that would do just that, i spoke to a few industry friends and was finally pointed towards NeoFinder

diskcatalogmaker
Disk Catalog maker is great for viewing what files are on your external hard drives when they are offline

3. how to catalogue your raw video production footage with neofinder

Just like the Disk Catalogue Maker app i mentioned above, NeoFinder scans all of your external hard drives (as well as your local drive if you want) and indexes them in a database. The free version allows you to catalogue up to 10 drives which is very good, if you need to catalogue more than 10, the paid version is around $40 which in my opinion, is worth the money.

Once you have downloaded and installed the app on your desktop or laptop (for reference, i used an Imac), I would recommend doing the following:

  • Decide if you would like to sync the catalogues across your desktop and laptop via the cloud. If your answer is yes, before cataloging your first drive / volume, go to the NeoFinder preferences and change the database folder location to your cloud storage space such as Adobe Cloud, Google Drive, Dropbox etc.
  • Make sure you have the necessary software on all your machines to read the raw footage of the camera you use. 

NeoFinder will natively generate raw footage thumbnails on .mov, .mp4, .avi, .divx, .m4v, .qt, .flv, .mpg, .mkv, .dv, .wmv, .3gp, .webm, and .EyeTV file formats. 

As i own a Sony FS7, i shoot primarily on .MXF format, i quickly realised that i needed to do some additional work to generate thumbnails. I downloaded the ffmpeg driver and pasted the file into the /Users/yourname/Library/Application Support/NeoFinder/ folder. 

The next time i opened up the app, there it was, thumbnail images generated for Sony Raw Camera files in the MXF wrapping as well as MPG, M2V, M2TS, MPV, MTS, TS, WEBM, FLV, and even VOB.

Note: If you have r3d camera files from a RED camera, you will need to have REDCINE-X PRO Software installed on your machine to see thumbnails of your footage.

NeoFinder_Camer_footage_thumbnail
The NeoFinder interface displaying raw FS7 footage thumbnails after installing ffmpeg

3. Cataloging your raw video footage

Once you have downloaded the app & installed the necessary drivers, it’s time to start cataloging your drives / volumes. to do this, go to File > New Catalog from Volume. Select the drive you want and click ‘start’.

Depending on how big your drive is, it can take a 20 minutes or so to catalogue raw video footage. My advice is to catalog all your drives first before starting to keyword the footage.

By default, NeoFinder will read all the files on the drives (including non video files) so a handy tip is to right click on the volume > find > All media files in this item. 

By now you should be able to see thumbnails of all your raw video footage in a list with thumbnails! Ahhh! 

You can sort these by Name, Size, Creation Date, Modification Date, Path, Kind, Rating, Comment, Label, EXIF date or duration. 

NeoFinder_Sort_by_creation_date
You can sort your footage with a range of options.

4. key-wording your raw video footage

Here comes the time consuming part: Key wording! I’m not going to lie, this took me a while! About 3 days in total as i had thousands of raw video footage to wade through. One important tip is you need to have the drive online and connected to NeoFinder to save keywords as these are appended to the file metadata itself, not the NeoFinder database.

For key-wording your raw files, i recommend sorting by ‘creation date’ as i am generally shooting a similar genre / type of video on a specific day which makes it easier to bulk keyword. To enter keywords, click on the video file you want (or select multiple files) and type in the ‘Tags’ section of the ‘get info’ tab on the right hand side.

I key-worded my footage into various genres with the main idea of making the footage easily assessable when it comes to re-doing my showreel and making additional showreels such as drone, slow motion etc.

The keywords you use will probably be very different to mine but as a start, some words i used were ‘sport shoots’, ‘corporate video’, ‘branded content video’, ‘TV Series’ ‘TVC’s’, ‘Architecture’, ‘Automotive’ etc. 

NeoFinder_Raw_footage_keyword
You can enter keywords / tags in bulk by selecting multiple clips

5. catalogue raw video footage - additional benefits

Find Duplicate Footage

I’m still exploring more feature as i use it but at the moment, the app is doing what i set out to achieve above. Another feature that i plan to use is ‘find duplicate footage’. This is great for making sure i don’t have triple and sometimes quadruple backup copies of old freelance projects. 

Movie Contact Sheet

The movie contact sheet can generate more than one thumbnail for each video file. This is especially useful for longer clips. You can also generate added meta data. To generate a movie contact sheet, right click the file in NeoFinder or right click the file in Finder (on a mac).

Video Playback When Online

The heading pretty much explains this one itself, when the volume that the video file is stored on is online, you can play the video files from within NeoFinder. I probably won’t use this feature much but it’s good to know!

Advanced Raw Footage Search Of All Hard Drives

Once you have catalogued all your hard drives / volumes, you can quickly do advanced searches of all your video production footage such as Size, Duration, Keyword, Path, Video Codec, Image Codec, XMP & Name. These can also be combined. For example, search all travel (keyword) footage shot on .r3d file format.  

5. conclusion

I’ve been meaning to catalogue my raw video footage for a long time and key-wording the files did take a bit of work (being able to bulk keyword did help a lot!) But now that it’s done i am already seeing the time saving benefits. In the coming months i plan to create mini genre based showreels and now that the ground work is done and the assets are organised, i will be able to find specific genre based shots in a flash. NeoFinder seems like a pretty powerful tool and i’m looking forward to trying out the more in-depth features. 

Hire Paulfor your next video project

Paul and his team of trusted video crew are available for day rate hire or project rate hire in Adelaide at local rate, Australia wide or Global at very competitive rates.
Camera kits can be built for custom jobs. See full kit list here 
Get in touch for availability and rates

Habitus | House of the Year | Pacific Region

Habitus | House of the year | Asia pacific region

Project details

Habitus house of the year series searches for the most remarkable homes know for their architecture and interior design within the Asia / Pacific region. Broadcast on Channel 7 Australia.

Client

MWC Media | Habitus

what we did

DOP – Paul Moses. 
Shot in 4k S-log3 on Sony FS7

Australia by Design Interiors

Australia by design - interiors | Season 2

Project details

We travelled around Australia in search of the countries best interior designs. Show broadcast on Channel 10 2020

Client

MWC Media | Channel 10 Australia

what we did

On location director | script writing & story angle for presenters

Paul Moses 

ABDes_logo

Paul is a seasoned professional and amazing all-rounder. A great director and experienced camera operator – his output is always of the highest quality and he works extremely fast. Nothing ever rattles Paul, making him a valued calm, level-headed member of the crew. I’ve worked with him for 2 years and he’s always been super reliable. Plus he’s just a downright good bloke.

Dominique Smith

Series producer , Australia by design

Heart Research Institute TV Commercial

Heart Research Institute - TV Commercial

Project details

DOP a cancer awareness campaign for the Heart Research Institute Australia. Broadcast Australia wide.

Client

DTV Group | Heart Research Institute

what we did

DOP – Paul Moses

Peter Mac Institute | Melbourne

Peter Mac TVC | Melbourne

Project details

DOP a cancer awareness campaign for Peter Mac institute in Melbourne. Broadcast Australia wide.

Client

DTV Group | Peter Mac

what we did

DOP – Paul Moses

Krispy Kreme TVC

Krispy Kreme TVC | Adelaide

Project details

Shoot the TV commercial for Krispy Kreme, Dive Into Delicious campaign. 
Light and DP studio green screen scene & on location scene at the restaurant.

Client

Visualizm | KWP

what we did

DOP – Paul Moses

Design Insights | Habitus House of the Year

Design Insight | Habitus House Of The Year

Play Video

Project details

A feature branded segment on the design series, Habitus house of the year. 

Customer

MWC Media | Channel 7 Australia

What we did

DOP – Paul Moses

Videographers: 5 ways to stay productive when video work is quiet

Videographer stay productive

When work dries up, how do you stay productive as a videographer?

Making sure you stay productive as a videographer is paramount to keeping motivation and hunger up for the next gig. 

The nature of running a small business or being a freelancer in the media industry naturally means that work will tend to ebb and flow. One minute you don’t have enough minutes in the day to finish that edit, plan the next shoot or make sure all those batteries are charged. 

Then, before you know it, there can be times where you have a quiet spell and you’re wondering ‘what do i do now’? Well, hopefully these 5 tips will help to make sure you stay productive as a videographer so then when things do get crazy again, you’re ready for it!

 

1. Create a new showreel / specific GENRE BASED showreels.

Not updating our showreel as much as we should, we are all guilty of it! When things get busy, updating the showreel is often cast back to the bottom of the priorities list and before you know it, it’s been 6 months, a year or maybe more since one of your most important advertising vehicles is out of date and in need of some love.

When you have a few days off, gathering some of the best footage from recent production shoots together and adding them to your showreel can not only remind you of what you’ve actually been doing recently but help freshen up your reel and keep things interesting. If you have even more free time, editing together some specific genre based showreels can be a great way to showcase any specialities you might have as a videographer. For example, you can create a drone showreel, a slow motion, time-lapse, architecture, sport or corporate video production specific showreel. Then when you get that video enquiry for that amazing landscape drone job around your area, you can fire off a specific reel that will go a long way in assuring the client you know what you’re doing.

premiere pro editing
Line up some of your favourite snacks or a few glasses of wine and smash out a new showreel!

2. Network in real life / get in touch with past clients

I can see all the introverts reading this one and hitting the scroll button to the next tip, but networking in real life should not be ignored – it’s easily one of the most beneficial ways to land new work. 

Always have a few business cards on you, you never know who you are going to meet! Some of my most valuable clients i have met in the most random of places or circumstances. Maybe your local camera equipment hire house is having a networking evening to showcase a new piece of kit for example, i have found this a great place to meet fellow industry people and collaboration opportunities.

Another way to keep busy when you’re quiet is to send a friendly email to your past clients or enquiries. I recommend having a fairly legitimate reason for getting in touch. For example, you could let them know you have a new showreel to check out, a new piece of equipment or package deal etc. Make it brief with a call to action.

freelancer in a cafe
Get yourself your favourite hot drink and write down a list of past clients to get in touch with

4. give your freelance business a financial audit

Not the most interesting thing to do on a Monday morning i know! But keeping in touch of where you are at with your finances and business as a whole can create a fantastic sense of clarity both on paper and in your head day to day which results in less stress levels and a good sense of where you are at.

Giving your video production or freelance crew business an audit can involve a number of different tasks depending on your specific position. If you’re just starting out this could mean setting up some accounting software or researching if your current rates reflect your experience and equipment you are including. 

If you are more established, setting up income and spending categories so at the end of each year you know what you’re spending too much on & whats earning you the most money can help give you a clear idea of what you could be working on. One important financial part of freelance life i never look forward to is reconciliation of spending account for GST purposes, I need to lodge my GST in Australia every 3 months so whenever i have a spare day i keep on top of my reconciliation so i don’t have a giant list of receipts to go through when GST is due.

For more in-depth tips on freelance accounting see my article 7 accounting tips I wish I knew when I turned freelance

4. work on a passion project

In my opinion, being a freelance videographer, getting paid to make videos is an amazing way to make a living. 

Seeing clients genuinely happy on set is a great feeling. But every now and then, nothing beats working on your own project, with no-one to answer to, no client or producer brief to follow. Just coming up with an idea for a short film, a documentary or experimental video and getting lost in the process of script writing, scene selection and planning is a great way to stretch your creativity and skills. 

It’s an opportunity to try something new, something you have be wanting to learn and master that you’ve been too nervous to try on a paid job. Having a week or so with no client work is a great opportunity to get out there and see what you can create! 

A few years ago, i was doing a lot of sport related video content, i always wanted to shoot a promo video in a dark gym with only one key light but the style never quite suited the brand i was shooting for at the time. This was a perfect excuse for a passion project to a) see what a dark gym / one key light would look like and b) to make any mistakes so that when the time came for a paid job with this style, i had an idea of what to look out for. My test / passion project video “Ring Masters” is below

Play Video

5. Walk away from work / pick up a new hobby

They say a change is as good as a holiday, if you’ve been burning the midnight oil lately with work and late night editing, having a complete break from all things work and video production can be a great idea. 

Take a mini ‘staycation’ if you can’t leave your town due to other commitments, work on a project around the house or pick up a new sport or hobby for a few days or a week. Having a mental break can result in coming back to freelance life a week later feeling refreshed and ready to stay productive as a videographer & maybe get stuck into a few of the ideas i’ve raised above! If you have the funds and capability, go on a short break away and enjoy the finer things in life!

6. (Bonus idea) sell old video production gear

If you’re like me, when you started out, your equipment took up a few shelves in the wardrobe, then it migrated to 1/2 of the wardrobe, then all of the spare room and before i knew it, i had gear everywhere all over the house! Selling old gear that you no longer use takes a bit of a push as you may always have that little voice in your head saying ‘what if i’ll need it again one day’. While this may be true you have to ask yourself if it’s financially viable. 

If you have a piece of equipment worth $1,500 that you use twice a year, are you better to sell it for $1500 & hire it twice a year from a rental house for $90 per hire? With technology advancing so rapidly it may be financially better to sell rarely used or old production gear sooner rather than later while you still can.

Selling that old vision switcher or old workhorse camera can free up some much needed storage space in the office or house as well! Some places to sell old gear include:

Sell old camera gear
I recently said goodbye to my steadicam setup and sold it onto someone who will make more use out of it

Hire Paulfor your next video project

Paul and his team of trusted video crew are available for day rate hire or project rate hire in Adelaide at local rate, Australia wide or Global at very competitive rates.
Camera kits can be built for custom jobs. See full kit list here 
Get in touch for availability and rates

Freelance Sony FS7 camera hire in Adelaide

The Sony FS7 has quickly penetrated the TV & video production industry over the past few years and for good reasons too! It’s an incredibly versatile camera that produces crisp 4k images which a lot of bells and whistles.

This camera 4k image produces stunning images along with 180p Full HD 150fps slow motion. These are captured through a super 35mm sensor which enables film and photography lenses to be used, which, in turn produces that shallow depth of field look (with the background blurry and the subject in crisp focus). 

The sensor is capable of capturing 14 stops of dynamic range which allows for more detail in the image to be captured when there are a lot of highlights and shadows in the picture (bright white clouds and dark shadows in the foreground for example).

If you have time and budget to grade the footage, i can shoot the video in a flat cinema profile such as S-log2 or S-log3 which allows for even more dynamic range. If you would like the picture coming out of the camera to be colourful and ready for broadcast or upload to youtube, i can ‘bake-in’ the colours as i record the video which still produces amazing pictures.

I have written a detailed article on what’s it’s like on set using the Sony FS7.

Sony_FS7_hire_Adelaide
Sony FS7 4k camera & videographer / camera person available for hire in Adelaide

Sony pxw-fs7 specs

  • Super 35mm 4K Sensor
  • Resolution 4096×2160 (4k)
  • 14 Stops Dynamic Range
  • ISO 2000 Base Sensitivity
  • Internal 4K XAVC 10-bit 4:2:2 (Intra/Long GOP) up to 60fps
  • 1080p up to 180fps
  • MPEG HD, 4:2:2, 50 Mbps (HD only)
  • Slow & Quick Motion for over-and under-cranking
  • Dual XQD card slots (with dual recording support)
  • Supports S-Gamut3 Cine / S-Log 3 &S-Log 2 encoding
  • Uses EF Canon Lens’ with Metabones speedbooster

 

Do you need a freelance camera person in adelaide?

I am available to hire as a camera man as a package with the Sony FS7 for half day, full day, weekly or on a project basis, get in touch for rates and to discuss your needs.

OTHER CAMERA TYPES & BRANDS ARE AVAILABLE! 

My experience includes operating Canon, Panasonic, DSLR, Broadcast & Alexa cameras, not just Sony FS7 cameras. I have over 14 years experience operating video technology in a wide range of genres

I have a kit list full of varying video production tools such as drones, gimbals, DSLR photography cameras, lights, wireless microphones and lens’, you can see my full kit list here

Based in Adelaide, i am available for hire on a day rate or project rate basis. My skill set ranges from directing, camera & edit.

For more information, feel free to get in touch

Do you need to rent an fs7 camera in adelaide?

If you are a professional / video agency / TV production company looking to rent a Sony FS7 in Adelaide, this camera is available on a day rate, weekend or weekly basis. See here for prices and more information

Hire Paulfor your next video project

Paul and his team of trusted video crew are available for day rate hire or project rate hire in Adelaide at local rate, Australia wide or Global at very competitive rates.
Camera kits can be built for custom jobs. See full kit list here 
Get in touch for availability and rates